Welcome to my What Is The Best Subject Line For Email Marketing blog post. What is the purpose of the subject line in your email? Yes. That’s correct. It’s to get your readers or subscribers to open up your email. Always remember that the subject line is not designed to make the sale. The only purpose of the subject line is to get them to open the email. The email itself is not designed to make the sale.
The purpose of an email is to get them to click on the link that takes them to the offer. That took them to the next step. That takes them to book a call with you. Whatever your call to action might be don’t try to make the sale in an email. I’m going to teach you seven email subject lines that really work.
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What Is The Best Subject Line For Email Marketing? ❤️7 Best Subject Lines
Subject Line No #1: “How to Survive…”
The idea behind this subject line is you possibly might have a solution that could relieve the pain, the discomfort that your prospect is going through or the possibility of going through in the future. Understand as human beings, very often, we do things to avoid pain then to gain pleasure.
Just like when your sitting on a chair. Well, when do you shift? When do you move? It’s when you get a little uncomfortable, right? Then you are like, I need to make some adjustments, like, my back is not comfortable. That’s exactly it.
So if your subject line promises to minimize or even better, eliminate, the pain or discomfort that your prospect is experiencing, chances are they will open up your emails.
Subject Line No #2: “The Biggest Mistake ___ Make”
The idea behind this subject line is it focuses more on the negative. Things that your prospect, your subscribers, have to avoid in order to get the results, the outcome, that they desire. Now think about this very carefully. “The Biggest Mistakes ___ Make” Now what makes this subject line so powerful is you’re not talking about a mistake. So if you think about the subject line, if you use: “A Mistake ___ Make” Is not as powerful.
But you talk about the biggest mistakes, like the most severe ones, the most dangerous ones. Well, I don’t want to make any mistakes. No one likes to a mistake. You don’t like to make a mistake. I don’t like to make a mistake. Forget about the biggest mistake. Now what is the biggest mistake? Right there, you the attention. Now they will open up your emails.
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Subject Line No #3: “The Real Secret to ___ “
We want to know, like, what is the secret? And very often when we’re not getting a certain result. We want to know, there must be something that we don’t know. Some little known facts, some, some resources, something that we don’t know that if we know that thing that we will get the results that we want. Now, although, in marketing the word secrets are kind of a little bit overly used, right?
A lot people use, or this secret, or that secret, like, you can see it in marketing on Facebook and on YouTube all the time. Like, Oh, I’ve got these secrets to getting whatever results, lose weight, make money, whatever it might be, right? But this subject line plays on that. So, you are saying that, “Yeah, there are a lot of different secrets. They’re a dime a dozen.” But the real secret to ___. That is way more powerful. Way more Powerful.
Subject Line No #4: “The Fastest to Way ___”
If given a choice, if you could choose, do you want something fast or do want something slow? Calm and below. We live in a world of instant gratification. We want something, we want something now. Then we don’t want to wait. We are now conditioned to be impatient. So, when you make a promise of something like “The Fastest Way to ___” Okay, people pay attention because this is a promise that this would get me to the outcome that I want faster.
So, what makes this subject line effective is your making a very specific promise. Now, here’s how you could screw that up. Now what you don’t want to do is, you don’t want to make outrageous claims that the prospects don’t believe that is achievable. So, in order to make this subject line work is you have to make a promise that is believable and credible as well. Don’t be making crazy promises because then you lose credibility. Then your prospects, your readers won’t open up your emails.
Let me give you an example. Don’t say, “The Fastest Way to Make a Million Bucks Overnight” That’s just like Hype. They’re like, ah, this is BS, right? Then they won’t open up your email. So, what you want to do is actually under-promise in your subject line. Although, your offer, your product, your service, could do this much. But in your subject line, you actually promise this much, right?
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Subject Line No #5: “Here’s a Shortcut for ___”
So, between fast and slow, we all want fast. We want it now. Between easy and hard, we want easy. It’s the same idea. So this subject line focuses on how you could provide a quick easy solution to your readers and your subscribers. “Here is a Shortcut for ___” Can you see how many ways you could use this simple, yet powerful, subject in all your email communication?
Now, let me give you one more tip. When you use a subject line like this. “Here is a Shortcut for ___” If your offer, the offer that you’re making in the email when they click on your page. If that offer is something that could provide instant gratification for the prospects. You will get more sales.
Example: It could be a software offer. It could be something that is an instant download, that they don’t have to wait. Something they could get and access right now. You will get more sales because in the email here’s a shortcut for… Now you are giving them an instant solution that they could purchase. Easy to say yes.
Subject Line No #6: “How I ___”
You see chances are when your subscribers subscribe to your email list they value your perspective. They value your insights. They value your experience. So when you use a subject line like this. “How I ___” It tells them, Oh, you’re going to share something that’s personal. You’re going to share something that you have done in the past. You’re sharing something that you have experienced in the past. Maybe even challenges and obstacles that you’ve overcome, right? It gets a little bit more personal. It’s storytelling and those are great ways to captivate your audience’s attention.
Let me give you some examples. “How I Grew My YouTube Channel to 1000K Subscribers”. “How I Launched My First E-commerce Business”. Then” How I Found My Soulmate Online”
When you are writing an email with this subject line the key here is to be very vulnerable. To share the good, the bad, the ugly, because this is the moment, this is that type of email where you get personal with your readers. Where you, kind of, pour your heart out and you share with them, “Hey, I know what you’re going through. I’ve gone through the same thing.” That’s how you make that connection and that’s how your reader could relate to you.
Subject Line No #7: “About Your ___ “
This one generates a lot of curiosity. “About Your ___ ” So when your readers read a subject line like that, what is going through their minds are, “What’s wrong with my ___ ? Is there something wrong with my ___ ?” Right? “Do you know something that I don’t know? Do you have advice for me on ___ ?'” Very Powerful.
Let me give you some examples. “About Your Diet”. “About Your Website”. Then “About Your Business”
Can you see how effective that would be? Right? It’s a cliffhanger that people want to click on to know more. What about my blank?
Another variation of this subject line template is:
“I Have a Question About Your ___ ” Right? “I Have a Question About Your Funnel”. Then I Have a Question About your Channel”. ”I Have a Question About Your Home”
Do you see how that works? It’s simple, isn’t it? Curiosity is one of the most powerful ways to get people to open up your emails.
Final Opinion: What Is The Best Subject Line For Email Marketing
So I hope this blog post was helpful and kind of explanation What Is The Best Subject Line For Email Marketing. I’m an internet marketer. I’ve been running an internet business since 2012. I’ve been making thousands of dollars. And I’ve worked in a number of different fields but place, where I’ve made most of my money, is affiliate marketing. If you do want to learn more about making money online and even starting an affiliate marketing-based business, which any products it doesn’t require any customer support or fulfillment or any of that jazz. Then check my No #1 Recommendation.
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